AI Insights · Timothy · July 2025
Top 5 Character Collection Games on iOS in the UK: Q2 2025
Discover the performance trends of the top character collection games in the UK on iOS during Q2 2025, with insights into downloads, revenue, and active users.
In the second quarter of 2025, the character collection games category on iOS in the United Kingdom saw significant activity. Here’s a closer look at the performance of the top five games, as reported by Sensor Tower.
Kingshot showed impressive growth in revenue, starting at $36.2K in late March and climbing steadily to $306.4K by the end of June. Weekly downloads peaked at 101.9K in late May, and active users reached a high of 118.8K in the same period, indicating strong engagement.
Last War:Survival maintained a consistent weekly revenue, fluctuating around $400K to $500K, with a notable peak at $759.7K in April. The game’s downloads decreased from 27.8K to 11.6K over the quarter, while active users remained relatively stable, ranging between 53.9K and 79.9K.
Clash Royale experienced a dramatic increase in revenue, rising from $94.4K to $622.7K by quarter's end. Downloads increased from 8.7K to 53.9K weekly, and active users grew from 474.7K to a remarkable 892.4K, indicating strong player retention and growth.
Subway Surfers had a modest revenue performance, peaking at $2.6K in late June. Downloads remained stable, hovering around 15K to 22K weekly, while active users fluctuated, reaching a high of 547.8K in mid-April.
Whiteout Survival saw varied revenue, with a peak of $498.5K in early June. Download numbers were fairly steady, ranging between 13.2K and 22.3K. Active users showed a decline from 168.7K to 115.7K over the quarter.
These insights provide a snapshot of the dynamic landscape of character collection games on iOS in the UK. For more detailed analytics and trends, visit Sensor Tower’s platform.
